Warm Nordic - Brand


Warm Nordic is a Danish design brand that embraces the warm, Nordic aesthetics and feeling. With a strong Scandinavian design tradition as a basis, Warm Nordic builds a bridge between past and present, between tradition and renewal.

 

The Warm Nordic Story

Frantz Longhi, the founder of Warm Nordic, has collected antique Scandinavian designs for many years.

The antique designs were used to furnish his Kähler Design restaurants in Aarhus. Here, many guests showed great interest in the classic designs that were no longer in production.

When Frantz discovered that others saw the beauty and quality of the classic furniture, he could not bear the thought that iconic chairs by Hans Olsen and Knud Færch would only live out their lives at international auctions.

And so an idea began to take shape for Frantz, who then contacted the designers' descendants.

In close cooperation with the designers' families, Warm Nordic today takes care of the design heritage and brings the classic designs into the present.

”Warm Nordic pays tribute to the great Scandinavian furniture architects and designers who appear at international auctions. We lift classic design into the present, combine them with new, curated designs and refine the quality, the warm atmosphere of colors and shapes that express the Nordic design heritage.”

– Franz Longhi.

 

 

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